Alan Wake is coming to Fortnite in a cross-promotional event ahead of the 2010 game’s long-awaited sequel. Alan Wake: Flashback “reimagines Remedy Entertainment’s iconic story in Fortnite” as Epic Games and Remedy Entertainment introduce younger players to a franchise that faded in and out of public consciousness before some of them were born.
The game within a game appears to provide a quick recap of the events of the first title within Fortnite. “Troubled author Alan Wake embarks on a desperate search for his missing wife, Alice,” Epic’s description reads. “Following her mysterious disappearance from the Pacific Northwest town of Bright Falls, he discovers pages of a horror story he has supposedly written, but has no memory of.”
The surreal pairing becomes more logical when you consider Epic and Alan Wake developer Remedy have a working relationship. Remedy signed a publishing agreement with Epic in 2020 in a program covering up to 100 percent of a title’s development costs, including paying for quality assurance, localization and marketing. Once a game recovers its development costs, the companies split their profits 50/50. So, the Fortnite tie-in is a win-win for both companies’ bottom lines.
Alan Wake will also be a playable character via an Alan Wake Outfit. It will launch in the “Waking Nightmare” set available on the Fortnite shop beginning on October 26. Meanwhile, Alan Wake 2 launches for $50 on October 27 for PlayStation 5, Xbox Series X/S and PC via the Epic Store.
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